Upcoming Webinars.

August Sales Series Part 4: The Truth Behind “Q4 Magic”: 6 Secret Signals Your Deal is Going to Close This Year – Sep 1, 2020Register Now

Farm.

The Secret to the Endless Cycle®

What are you doing to leverage your single greatest source of business? Learn how to engage gracefully with your existing buyers and convert references into lead generators with leading industry customer referral ideas every sales person can implement.

The close is not the end of our process. In fact, it’s often the beginning. Your current customers are the lifeblood of your company, and your ability to tap into this resource is the focus of our final discipline. By converting customers into lead generators, you will crush your quota, avoid churn, and rewrite records.

This program is perfect for anyone in a customer-facing role. Account managers, customer service reps, business development staff, traditional sales reps, and even marketers will benefit from acquiring these valuable customer referral skills.

Learn How To:
  • Get higher and wider in your accounts by engaging with cold-customers.
  • Understand buying as a habit.
  • Turn every customer conversation into a referral, upsell, or cross-sell conversation.
  • Handle customer requests and questions around product features, pricing changes, and terms.
  • Stay engaged with your network.
  • Easily evaluate the health of the account and churn risk.
  • Close your customers for what you want.
Live Lab Exercise:
  • Build a custom Scorecard® for your existing customer base to evaluate the health of the account.
  • Role-play upsell, cross-sell, and referral conversations.
Suggested Attendees:
  • Direct Sales
  • Business Development
  • Account Managers
  • Customer Success
  • All customer-facing roles

This module is available through our virtual and in-person training programs. Both offerings are delivered live and are customized to address the unique needs of your organization.

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HOFFMAN is a game changer for my team. We have revolutionized the way we run renewal meetings and are more proactive with existing customers, which means a higher renewal rate and lower churn.”

- David Peisach, Vice President of Account Management, Definitive Healthcare

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