Hoffman in action

Tuesdays with Hoffman.

Explore the lighter side of sales with Jeff Hoffman. Each 30-minute show is streamed live in HD on Tuesdays, from our Boston studio.

Upcoming events

Tune in for more tactical sales training.

Establishing Social Value™ while Working the Deal
June 18, Wednesday • 11:00 am. – 11:45 am. ET
Your ability to navigate accounts, build urgency, and establish rapport hinges on your ability to achieve high levels of Social Value. In part 2 of this 3-part series, HOFFMAN will dive into actionable strategies to establish Social Value. With these tactics, you'll be able to even the playing field between buyer and seller as you navigate the deal, creating a productive environment for negotiation. A can't miss topic for any serious Closer!
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Establishing Social Value™ while Closing the Deal
June 25, Wednesday • 11:00 am. – 11:45 am. ET
In part 3 of this 3-part series, HOFFMAN will dive into actionable strategies to establish Social Value. With these tactics, you'll be able to even the playing field between buyer and seller as you navigate the deal, creating a productive environment for negotiation. A can't miss topic for any serious Closer!
Register now
Grow the Deal™: Getting Ahead of Customer Churn
July 02, Wednesday • 11:00 am. – 11:45 am. ET
Want to put an end to customer churn? The enemy of any healthy company, customer churn can be greatly minimized with a few key strategies. In this class Jeff explains the importance of taking a proactive approach to customer retention through effective onboarding, product adoption goal setting, well-timed upsells and cross-sells, and the strategic introduction of new products.
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Close the Deal™: Deciphering the Score
July 09, Wednesday • 11:00 am. – 11:45 am. ET
The Scorecard® is Hoffman’s easy-to-use framework for assessing deal health. But what do your scores actually mean? In this class, Jeff breaks down the various types of deal scores that you may uncover, what the scores mean, and what Closers should do next with each type of deal.
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