Trusted by industry leaders, our clients include startups, Fortune 500 companies, and sales teams relying on Hoffman’s expertise to boost conversions and improve deal efficiency.

Built for Closers, By Closers

Training delivered your way.

01

Private Classes

Exclusive to Corporate and Enterprise clients, these classes delve deep into applying core programs tailored to your organization’s unique challenges.

02

Coaching Calls

These sessions are designed to answer questions, refine techniques, and help participants apply what they’ve learned directly to their real-world sales situations.

03

Manager Huddles

Manager Huddles focus on improving frontline coaching skills, building accountability, and reinforcing sales training adoption across teams to drive sustained performance.

04

Deal Reviews

We evaluate real deals, uncover gaps, and guide sales reps through actionable improvements that can immediately impact their close rates.

05

Onsite Training

These in-person sales training sessions are immersive, collaborative, and perfect for kicking off programs, aligning large teams, or tackling complex challenges together.

06

The Closer Collection™

A comprehensive library of sales training videos addressing every sales question, organized into focus areas for targeted learning.

Training delivered your way
Training programs

Master every phase of the deal with our core programs.

Why You? Why You Now?®

Start The Deal™

Master the art of managing sales calls to reveal potential buyers and set the stage for successful deal progression.

Start
The Perfect Meeting®

Work The Deal™

Uncover buying signals, identify champions, inspire great levels of urgency, and work deals even in the most turbulent moments of the sales process.

Start
Gives and Gets®

Close The Deal™

Develop the skills to gain commitments through a specific exchange technique and begin negotiating earlier than ever before.

Start
Getting the Grade®

Grow The Deal™

Focus on the techniques required to maximize Lifetime Customer Value (LCV) after the handoff from sales.

Start
The Scorecard®

Lead The Deal™

Build the foundational knowledge, skills and tactics you need as you achieve sales management excellence en route to building your first successful sales team.

Start
Own the deal Scorecard®

How strong is your deal?

Gives

Value

Gets

Value
What our clients are saying

 Hear firsthand how our approach makes a lasting impact.

"Hoffman’s approach"

"Hoffman’s approach to gives and gets has radically improved the way we manage, raised skill levels, and increased sales predictability. Jeff has such a sharp understanding of sales issues that he raises the bar for everyone: our reps, our managers, and our executives – myself included."

"Hoffman’s training"

"Everyone in the business world who wants to be successful needs to go through Hoffman’s training– 100%."

"Hoffman gave my team the right tools"

"Hoffman gave my team the right tools, control and confidence needed to initiate conversations and move deals toward the result we want."

"Hoffman is a magician"

"Hoffman is a magician. He captures everyone’s attention and has the uncanny ability to take content and techniques and turn it into something that is exciting, entertaining, and easily transferable into action."

"Hoffman events"

"I find nuggets in 99% of the Tuesdays with Hoffman events. I’m not in traditional sales. So much of the content is applicable to the fundraising space, because it is all about relationships and how you work with the various sponsors/donors/event participants."

"Attending the workshop"

"Since attending the workshop my income has increased 30%, and the size of my deals nearly doubled."

"Hoffman has been my go-to for training"

"Hoffman has been my go-to for training for over 10 years. Their expertise is unmatched and their level innovation is clear. They have a deep knowledge and understanding of the sales process which allows them to deliver a training that is specific to our team, our challenges, and our goals. There is no better training out there."

"Thank you for all that you do!"

"Tuesdays with Hoffman is a meeting I protect on my calendar every week because the insights are actionable, practical, and real. Jeff’s conversations always give me value and make me think. Thank you for all that you do!"

Pricing

Flexible training packages for every sales professional.

For you

Closer

Perfect for solo sellers ready to sharpen their skills and close more deals.

995

Per person / Per year
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24/7 Collection™ Access
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The Scorecard®
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Reports Dashboard
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Branded Private Library
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Custom Coaching
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Private Class Options
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Custom Role-Play Training
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Live In-Person Options

For teams

Closer for Teams

Equip your sales team with essential tools and real-time insights.

995

Per person / Per year
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24/7 Collection™ Access
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The Scorecard®
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Reports Dashboard
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Branded Private Library
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Custom Coaching
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Private Class Options
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Custom Role-Play Training
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Live In-Person Options
Best value

Corporate

Advanced features and coaching to elevate growing sales organizations.

1495

Per person / Per year
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24/7 Collection™ Access
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The Scorecard®
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Reports Dashboard
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Branded Private Library
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Custom Coaching
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Private Class Options
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Custom Role-Play Training
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Live In-Person Options

Enterprise

Customized training for large teams and sales leaders.

1995

Per person / Per year
Frame(10)
24/7 Collection™ Access
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The Scorecard®
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Reports Dashboard
Frame(10)
Branded Private Library
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Custom Coaching
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Private Class Options
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Custom Role-Play Training
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Live In-Person Options

For individuals

Closer

Perfect for solo sellers ready to sharpen their skills and close more deals.

99

Per person / Per month
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24/7 Collection™ Access
Frame(11)
The Scorecard®
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Reports Dashboard
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Branded Private Library
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Custom Coaching
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Private Class Options
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Custom Role-Play Training
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Live In-Person Options

For teams

Best value

Accelerate

Accelerated 6 week program focused on one practice area. Designed for focus and speed.

1,995

Per person / Per program
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24/7 Collection™ Access
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The Scorecard®
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Reports Dashboard
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Branded Private Library
Frame(10)
Custom Coaching
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Private Class Options
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Custom Role-Play Training
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Live In-Person Options

Enterprise

Company-wide training for large teams and sales leaders covering all practice areas. Custom blend of in-person and online options.

45,000

Packages start at
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24/7 Collection™ Access
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The Scorecard®
Frame(10)
Reports Dashboard
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Branded Private Library
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Custom Coaching
Frame(10)
Private Class Options
Frame(10)
Custom Role-Play Training
Frame(10)
Live In-Person Training
Upcoming events

Upcoming events to master sales strategies.

Resources & knowledge hub

Stay sharp. Keep learning.

Blog

Tactical sales insights & strategies.

Podcast

Interviews with top sales leaders.

Tuesdays with Hoffman

A weekly video series with practical tips.

Elevate your sales with Hoffman

Transform your sales game like thousands of closers.

Hoffman offers the tools, resources, and expert guidance you need to thrive in any sales environment.

Elevate your sales with Hoffman
Elevate your sales with Hoffman